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Notes

Michael Jackson’s Massive Impact (On Google, Facebook, and Yahoo)

  • Twitter: tweets about the pop icon comprised 30 percent of total volume.
  • Yahoo News: property set an all-time record for traffic yesterday, registering 16.4 million unique visitors.
  • Wikipedia: Jackson’s page logged 1.8 million visitors yesterday, compared to its daily average of just 20,000. It also saw a whopping 650 edits as users updated the entry furiously as news broke.
  • Google News: initially mistook the search query for an automated attack.
  • Google Mobile Search: One of the largest mobile search spikes we’ve ever seen, with 5 of the top 20 searches about the Moonwalker.