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From Nothing To Something. How To Get There.

  • Find a great founding team: One person is almost never enough. Team up with one or two other people who have skills synergistic – not overlapping – with your own, but with similar goals and passions. The best composition is probably one engineer whose passion lies in the pixels on the screen and another engineer whose passion is making bits fly really fast through servers.
  • Focus on the product: Forget everything else and just get your product out the door. No office. No phone system. No hiring. No press. No legal muck. No raising money. No looking for partnerships. If no one ever uses your product, you have no value. Launch fast and light, and listen to your users for feedback.
  • Get good mentors: A good mentor is someone who has been part of the startup community themselves – someone who has a realistic understanding of some of the basic dos and don’ts of starting up.

3 Notes

How To Demo your startup (part two)

  • Show Don’t Tell.
  • Use inclusive words, live in the present.
  • One driver, one navigator.
  • Know how to handle technical issues.
  • The Setup.
  • Avoid horrible ways to start your presentation.
  • Describe your product five times.
  • Change up your style (i.e. shift your tone).

4 Notes

How to demo your startup (part one)

  • Show your product within the first 60 seconds.
  • The best products take less than five minutes to demo.
  • Leave people wanting more.
  • Talk about what you’ve done, not what you’re going to do.
  • Understand your competitive landscape–current and historical.
  • Short answers are best.
  • PowerPoint bullet slides are death.
  • Know how to use this new device called the phone.
  • Know how to handle questions you don’t know the answer to.
  • Always confirm the time of your meeting/call, and always be 15 minutes early.

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