The death of the boring blog post?
Let’s face it: the classic blog post is boring. Barring the text and images, each one generally has the exact same layout. We see little originality from one post to the next. Of course, consistency and branding are extremely important to consider when designing a website or blog, but what about individuality? Does a blog post about kittens deserve the same layout as one about CSS hacks?
It has never been easier to express yourself in public. Whatever you might want to say, the online tools to let you say it to a (theoretically) worldwide audience are innumerable. Say it long, say it short, say what you want, when you want and how often you want. As the title of a forthcoming book about blog culture puts it: “Say Everything.” You have the technology. The only thing the technology cannot do is solve this problem: What if you don’t really have anything to express?
